Two local baristas, Val Zelane and Nat Mitchell, have launched a GoFundMe campaign on behalf of cafe customer Brad Dolan who, they said in an interview with The Knockbox, “clearly needs his own office space.”
Category: Entrepreneurship
New “Indirect Trade” Ad Campaign Celebrates Opacity
This piece is dedicated to Eric Dong, our excellent Patreon supporter and contributor whom we love and appreciate. By Joe Marrocco A successful mid-sized coffee roaster based in Springfield recently launched a new marketing campaign geared around the concept of “Indirect Trade Coffee.” I was able to sit down and chat with co-owner Makara Lowry about this movement and the…
Blends Cool Again, Declares Coffee Pundit who Previously Declared Blends Uncool
This piece is dedicated to Umeko Motoyoshi, our excellent Patreon supporter whom we love and appreciate. NEW YORK CITY, NY— Breaking news coming out of Manhattan today as renowned coffee consultant, entrepreneur, roaster, and five-time regional barista champion Allen Eisner declared blends to be “cool again.” Mr. Eisner was also the person who had previously declared them “uncool,” and “so…
Millionaire Launches Kickstarter to Fund New Coffee Venture
SEATTLE, WA— Coffee millionaire Mike Newton announced the launch of a Kickstarter for his latest venture, a new roasting company that he says will be “super cool,” and “a game-changer.” Newton, who previously grew a successful roasting company that he then sold for millions, feels that launching his newest venture via Kickstarter will help get the project some…
Entrepreneur Launches Kickstarter for Third Wave Gum
Stanford graduate, entrepreneur, and barista Clement Jones recently launched a Kickstarter for his ambitious new venture, Third Wave Gum. I was lucky enough to sit down with Jones and ask him some questions about why he believes Third Wave Gum will change the specialty coffee industry forever. RJ: Thank you so much for taking the time to talk…
New Water Additive Allows You to Brew Coffee With Water
MELBOURNE, AU— Entrepreneur and three-time Australian barista champion Stephen Volpe recently announced the launch of a new water additive that will “finally make it possible to brew great coffee with water.” “As many of you know, coffee is 98% water,” he told reporters in a recent press conference. “So the water matters. But right now, the water we…
Coffee Cart Popup Increases Net Worth by 10% After Purchasing Case of Oat Milk
By Colton Kirby NASHVILLE, TN— A local popup coffee cart increased its net worth by 9.6% after acquiring a case of a popular oat-based milk alternative. To the cart’s owners, two 20-something self-professed coffee nerds, the decision came easily. “After looking at market research and crunching some numbers, it only made sense,” says CEO and marketing director…